Suzanne Caplan

Womenetcetera! is a community established by women for women over 50. Our community is both restorative and generative in nature. We provide information, tools, and connections to contribute to your spirit and optimism about the possibilities and excitement of your years ahead.

Since our youthful days, we have changed considerably, inside and out. Womenetcetera! honors the changes and encourages and supports the FULL life experience for all our members. We understand that as women, we often don't ask for ourselves, we do for others,and we realize that sometimes the cost of all the doing and giving is an expectation of our own doing.

You know about the energy drain that occurs and that may not be replenished or restored. Womenetctera! respects and welcomes your insight, knowledge, contributions and wisdom. We invite you to participate in all we offer.

Our mission is to offer you diverse opportunities to replenish your reserves; to provide outlets for you to rebuild, reshape and enjoy your mature energy and enthusiasm; to weave the common thread of care and concern so we include ourselves in the good health, wealth, wisdom and enjoyment!

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Here are a list of her most recent interviews:

• PBR host Suzanne Caplan looks at how women should sell, and why their approach SHOULD be different from that of men. Joining Suzanne for this discussion are two noted authorities in the area of sales, specifically how women can be successful at sales, Kim Duke and Karen Krymski.

• PBR host Suzanne Caplan discusses the idea of selling automobiles to females, as she talks with Lindsay Baierl, as well as Stephanie DeCarlo of the Baierl Automotive Group.

• PBR host Suzanne Caplan talks with Bridget Brennan, the author of "Why She Buys", an in-depth look at the consumer shopping habits of women, including how companies SHOULD market to the fairer sex.

• PBR host Suzanne Caplan looks at the importance of developing and protecting a brand identity for your product or service, as she talks with Mary Beth Jeffries of Allegheny Media-Events, as well as Greg Zegarelli, a local attorney

• Host Suzanne Caplan looks at the current state of the auto industry, and the impact that the "Big 3"'s struggles have on local dealers, as she talks with Bob Baierl of the Baierl Automotive Group in Wexford (31 minutes, 53 seconds)

• PBR host Suzanne Caplan talks with Marsha Friedman, a Florida-based publicist and author of "Celebritize Yourself", about the importance of taking steps to put yourself out there in order to gain publicity for your business (31 minutes, 40 seconds).

• PBR host Suzanne Caplan talks with Richard Rosen, a New York City franchise attorney, about the good and the bad aspects of owning and operating a franchise (32 minutes, 10 seconds).

• Scott Mashuda, Managing Partner of the Rivers Edge Alliance Group, about the key things a entrepreneur must consider when selling his or her business, especially in down economic times

VISIT PITTSBURGH BUSINESS RADIO FOR A COMPLETE LIST OF SUZANNE'S PODCASTS